Polestar, the Swedish sustainable car manufacturer, has created a modern treehouse called KOJA. With a mid-century flair and made entirely of durable materials, this is an interesting experiment in designing a micro living space.
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The idea behind KOJA was to reinvent sustainable travel. KOJA was designed by Finnish designer Kristian Talvitie, who also received an honorable mention at the Polestar Design Contest 2021. In preparation for the launch of the 2022 contest, Polestar decided to build the KOJA tree house.
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Moreover, KOJA was built in the center of art and design in Fiskars, in the south-west of Finland. It will also be part of the “House by an Architect” exhibition during the Fiskars Village Art & Design Biennale open from May to September 2022. This tree house is designed to reduce the amount of travel needed to connect with nature . Additionally, this is the first Polestar Design Contest submission to be carried out on a large scale.
“We were fascinated by the idea and how it translates our brand values into a different environment. It was key for us, and we were so impressed that we decided to build it,” says Maximilian Missoni, Head of Design at Polestar.
Additionally, KOJA attaches itself to a tree trunk just below the canopy. To maximize the panoramic views, the small house has a panoramic glass facade. There is also a growing trend of micro-spaces where people who would otherwise take a much longer journey to experience the wilderness try to find a connection to nature closer to home.
Meanwhile, the design was inspired by Polestar’s design language – sleek, modern, somewhat minimalist – and brings the company’s values of sustainability and quality design to life. The house minimizes the use of materials and energy while maximizing new experiences.
“Most designers look at design from the user’s point of view,” says Kristian Talvitie. “I also look at things from an environmental point of view. There should be a symbiosis between the design and the place where it is encountered.
We love this shift in mentality around sustainability and design. The KOJA tree house was made from locally sourced wood and wool, among other materials. It attempts to blend in with the natural surroundings while creating eye-catching contrast and beautiful design.
Images via Polestar